ROSS Bernard

Bernard Ross is an internationally recognised expert in strategy, philanthropy and behavioural science applied to the public interest. He is the author or co-author of eight award-winning books, including Breakthrough Thinking (best non-profit book in the USA) and Making the Ask, an Amazon bestseller. He has advised many major international NGOs (UNICEF, UNHCR, MSF, ICRC) on their fundraising and change strategies. His projects have ranged from funding CERN to coordinating aid to Cox’s Bazar, to conserving the last great apes in Rwanda.